Mentality

Our core values are the foundation on which we conduct our business and lives.

#Integrity

It’s how we operate from the collective to the individual, independent of success and failure. On the organizational level we build trust, offer total transparency and promise accountability --to ourselves, to our clients, to the work we do in the world. It requires a prepared mind, an insistence on the truth and an approach to problem-solving that celebrates an honest and unbiased attitude. We’re not afraid to be wrong for the sake of the right.

#Acuity

Rapid change is the defining mark of our world and things aren’t slowing down anytime soon. We embrace this with acuity, flexibility and adaptation. As a collective we’re committed to remain responsive to changing external conditions, rapidly shifting attention and engagement, and emerging cultural trends. We aim to bleed on the cutting edge.

#Vigilance

As individuals we push our creative and cognitive limits in the relentless pursuit of growth and learning. We push boundaries and question the traditions that have failed to serve. Because we’re in service of elevating collective consciousness, manifesting truth, amplifying good and transforming the future.

#Empathy

Empathy is our willingness to deeply explore and understand human needs and desires. This enables us to grasp the underlying motivations, patterns, and relational drivers that shape our lives and the things we consume. Empathy requires balancing a high degree of emotional intelligence with intellectual honesty. It’s about connecting the human stories to the numbers so that we can speak to and deliver from a place of integrity and truth.